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How do you meet investor expectations to improve your chances for startup funding?

"Tell" What Investors Want To "Hear"

Visually decoding a post by Andrew Chen, General Partner, Andreessen Horowitz (a16z).


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"Tell" what investors want to "Hear" is a good starting point for building your next pitch deck

The alignment between a startup's funding stage and its focus area can pose a significant challenge, often reflected in numerous pitch decks. For instance, it's not uncommon to encounter pre-Series-A startups endeavoring to scale geographically before establishing a solid Product-Market Fit in one particular region.

Another prevalent concern among founders is the high customer acquisition costs (CAC) experienced in the early stages of their ventures. It's imperative to acknowledge that this issue has no one-size-fits-all solution. While leveraging venture capital (VC) investments to bolster the top line (revenue first) can be effective, the path to profitability is typically more intricate and iterative than a simplistic top-down approach implies. This journey necessitates strategic experimentation and adjustments, considering various cost optimization strategies alongside revenue generation tactics.

It's heartening to see industry voices such as Andrew Chen, General Partner at Andreessen Horowitz (a16z), shed light on these considerations in his recent article.

While Chen discusses aspects like pitching one's team, the crux of his article lies in his perspective on what founders should prioritize at different stages of a startup's development.

Although each startup's circumstances are unique, when founders prepare to pitch their startup for the next funding stage, it's always prudent to tailor the pitch to align with investors' expectations specific to that funding round. This strategic adjustment enhances the chances of securing the necessary funding and support for the startup's growth trajectory.


"Tell" what investors want to "Hear" is a good starting point for building your next pitch deck



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